Unidrain
For a long time, Unidrain had been trying to find a solution where they could have a successful integration between their PIM system, inriver, and their website. However, there were no available solutions, and therefore the project was put on hold several times.
When Unidrain approached itpilot, the creators of PIMpilot, it was clear that itpilot could develop a complete solution that solved all of Unidrain's challenges. The result was a new WordPress website and the implementation of PIMpilot, which handles all processes between the PIM system inriver and the new WordPress website.
From PIM system to several different communication channels
The PIM system inriver is Unidrain's central database for all their products – and for all their target groups, both for private individuals, professionals and architects. The products in inriver are therefore kept up to date with descriptions, images, variants, prices, product attributes such as length, width, weight etc. as well as technical installation data and data sheets.
Because the many products have such large amounts of data attached, it is crucial for Unidrain to have a solution such as PIMpilot, which ensures that products and product data are automatically kept up to date across their various communication channels, including their website. In other words, with PIMpilot Unidrain gets an automated and uniform transfer of product data.
Unidrain states
About the overall solution with new website and PIMpilot, Christian Bang Jensen (digital marketing coordinator at Unidrain) says:
We had been trying for a long time to create a new website, where the main element was a successful PIM integration to our PIM system inriver. However, on several occasions we ran into a wall of problems and challenges that could not be resolved, and our project was repeatedly put on hold.
After a single meeting with itpilot, they understood our challenges and in a short time they managed to lift the heavy sword from our stone by developing the brand new PIM-Integration-Application (PIMpilot) that solved all our challenges. Without this integration solution, our desire for a new and modern website would never have been fulfilled.
In addition to being extremely skilled and competent at the PIM integration, itpilot also helped create an easy and manageable wordpress solution, which we can now maintain ourselves with minimal help and training. [...]
The collaboration with itpilot has worked (and still works) very well. Throughout the project we had a good, open and constructive dialogue, where all needs were resolved. Itpilot put together a strong team of programmers, developers, web designers and project managers who were quick to understand our way of thinking and solve the requirements we set for them in terms of design, content, technical tools and the general structure. This meant that even though we had a tight and optimistic deadline for our project, we managed to reach the set launch date without any delays. When we showed doubt or uncertainty about elements of our website, itpilot came up with several good solutions that fit our style and where we could choose the best solution for our product.
We are extremely happy with our collaboration with itpilot, which ensures that we have a state-of-the-art website that is easy to maintain and where our extensive product database is visible against the background of a strong PIM integration.
Christian Bang Jensen
Digital marketing coordinator, Unidrain A/S
Who is Unidrain?
Since 2003, Unidrain has designed and produced unique floor drainage systems of high quality and beautiful design. Over the years, Unidrain has also designed and developed other stylish bathroom products such as exemplary shower walls and the bathroom accessory series Reframe Collection.
Unidrain is an exclusive lifestyle and design brand with more than 1,000,000 Unidrain installations worldwide. Unidrain has also won a number of internationally recognized design awards for their elegant products in Scandinavian design.
Read more about what PIMpilot can do here